Discover Saskatoon: Celebrating National Tourism Week
Our city is rich in history, culture, and experiences that draw people from near and far to explore its unique charm. From breathtaking river valley views to dynamic arts and culinary scenes, Saskatoon has something for everyone.
The Heartbeat of Saskatoon's Tourism Industry
Tourism is more than just an industry; it's a driving force behind our city's economic and cultural richness. Each year, visitors contribute to local businesses, hotels, restaurants, and attractions, supporting more than 12,000 jobs and fueling growth. n 2024 alone, visitors spent over $800 million in Saskatoon, driving wealth and wellbeing throughout the community. Discover Saskatoon is pivotal in promoting the city as a top-tier destination for leisure travelers, business events, and sport tourism.
Photo Credit- Aspen Films
Key Partners Shaping the #Saskatooning Experience
Discover Saskatoon proudly collaborates with a network of dedicated partners who help shape the visitor experience.
• Hotels & Accommodations: From luxury stays at The James Hotel or Delta Bessborough in the heart of downtown to the convenience of Courtyard Marriott Saskatoon Airport, a short 5-minute drive to the Skyxe Saskatoon Airport, these hospitality heavy hitters ensure every visitor experiences the best of Saskatoon.
• Culinary Excellence: Local favorites like Odla, showcase our city's farm-to-table philosophy, Odd Couple and newly SULU, Hearth, Primal and more making Saskatoon a prairie paradise food lover's dream.
• Arts & Culture: Places like the Remai Modern and Wanuskewin Heritage Park, create a thriving cultural scene, offering year-round events and exhibitions that captivate visitors from near and far.
Photo Credit- Aspen Films
• Outdoor & Adventure: The stunning Meewasin Valley Trails and unique experiences offered by Back2Nature Wellness & Adventures, Life Outside Gear Exchange, and Local Adventure Co. encouraging travelers to embrace the beauty of Saskatchewan's landscape outdoors
• Sports & Events: Saskatoon is a hub for major sporting and entertainment events. Cheer on local teams, including Saskatchewan Rush, Saskatoon Blades, Saskatchewan Rattlers, and Saskatoon Berries! The city also hosts unforgettable festivals and events, including the SaskTel Saskatchewan Jazz Festival, YXE Urban Games, Nutrien Winter Shines, and so many more!
Photo Credit- Aspen Films
Factors Contributing to Saskatoon's Growing Tourism Scene
Saskatoon's tourism success is the result of strategic efforts, unique experiences, and a strong community of businesses and organizations dedicated to providing visitors with an exceptional experience. Key contributors include:
Event Hosting & Conferences: Saskatoon positions itself as a leading destination for business and leisure events, drawing major conferences, festivals, and global sporting events. Welcoming visitors to our venues such as TCU Place, Prairieland Park, Remai Modern, SaskTel Centre, and so many other great venues to host your conference or events!
Indigenous Tourism Growth: With deep roots in Indigenous culture, Saskatoon proudly supports experiences such as those found at Wanuskewin Heritage Site, providing visitors with a meaningful connection to history and storytelling. Wanuskewin is working towards becoming a UNESCO World Heritage Site!
Photo Credit- Aspen Films
Culinary & Craft Beverage Expansion: The city's restaurant and growing craft beverage scene, featuring breweries like 9 Mile Legacy and Better Brother Brewing, give foodies and craft brew-lovers a reason to return time and again.
Four-Season Experiences: Whether it's enjoying a snowy day tubing at Optimist Hill, summer river cruise on the iconic Prairie Lily, a spring day visiting the animals at Saskatoon Forestry Farm Park & Zoo, or fall gin tasting out at Black Fox Farm & Distillery, Saskatoon embraces the beauty of every season to keep visitors engaged all year long.
Photo Credit- Sik Pics
Join the Celebration!
National Tourism Week is a time to celebrate and support our local tourism industry. Whether you're a visitor or a local rediscovering your city, there's never been a better time to explore Saskatoon. From iconic landmarks to hidden gems, our city's charming spirit is ready to be discovered!
Let's keep sharing our love for Saskatoon and showcase why it's one of Canada's must-visit destinations!
Bailie Knowles
Bailie grew up in a small town but was always a "city girl" at heart. Saskatoon is home to her and her family. Her household is full of love and chaos with her husband, four (wild) & wonderful children, and their beloved furry companion. Bailie works as a Marketing & Communications Coordinator with Discover Saskatoon. She loves getting out into the community with her family and taking in all of Saskatoon's events and attractions. Her family loves discovering new parks, trying new restaurants and breweries, hitting up all the events, and attending sporting events like the Saskatchewan Rattlers & Huskies. Follow along with her family adventures @bailie.knowles on Instagram!
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